About Rethinking CX: The digital-first customer experience DigiConnect Boardroom

The advent of smartphones and fast internet has made the rise of digital-only banks possible across the globe, and contactless experiences are on the rise. The ever-changing pandemic scenario has posed some challenges to the companies in the BFSI sector. Majority of the workforce has gone remote and the transition has brought some issues with it. With almost all customers engaging remotely with the Insurance companies and Banks, there has been an upswing in the number of queries as they make the move to a self-service model.

Companies are adopting a ‘digital-first’ approach focusing on automating their channels of communication that would ease the interaction between their agents and customers that would also improve operational efficiency.

The Rethinking CX DigiConnect virtual boardroom will bring together Chief Technology Officers, Chief Information Officers, Chief Digital Officers, Vice Presidents, Directors of Digital Innovation & Transformation, Heads of Innovation, Customer Experience Heads from the BFSI sector in South Africa to reimagine the BFSI experience with a digital-first approach, discuss the advantages for them and their customers, and how they can lead their organization through this change.

Benefits of Attending

Discover why a digital-first customer experience is the way forward and how you can adapt

Learn more about the rise of challenger banks like Tyme Bank, Discover bank in South Africa and more, and how they are disrupting the BFSI industry

Find out how you can rethink the customer experience and your operations to improve efficiency, lower costs and improve customer satisfaction



Time Activity
11:00 - 11:05 Welcome note
11:05 – 11:20 Presentation: Rethinking the BFSI experience in the new world
11:20 – 12:25 Open discussion: BFSI Customer Experience in the New Normal
12:25 – 12:30 Closing remarks


Manish Mishra

Head of Business - MEA, Freshworks

Vishal Chopra

Head of Field Marketing - MEA, Freshworks


Who will Attend Rethinking CX: The digital-first customer experience DigiConnect Boardroom?

Senior management members with the below job titles from Banking, Financial Services and Insurance sector in South Africa
  • Head of Innovation and Transformation
  • Customer Service Experience Head
  • Digital Banking Heads

About Freshworks

Freshworks provides innovative customer engagement software for businesses of all sizes, making it easy for teams to acquire, close, and keep their customers for life. Freshworks SaaS products provide a 360 degree view of the customer, are ready to go, easy to use and offer quick return on investment. Headquartered in San Mateo, Calif., Freshworks’ 3,000+ team members work in offices throughout the world. For more information, visit www.freshworks.com.



Please note that by registering to attend this virtual executive boardroom / conference you acknowledge and agree that the partners of the event can contact you with the contact information you have provided.

Contact Us



+971 4 568 7800
Apex Atrium Motor City - Dubai